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Happiness
Happiness is a state of mind combining complete satisfaction, joy and well-being. Making moments of happiness instantly available is Valora’s core business. Eating, drinking, reading, smoking, winning. All these activities generate moments of happiness. Thousands of times every day.
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Where people are
Valora’s mission is to be at the centre of things and close to its customers. Valora’s outlets and brands are found wherever there are large numbers of people – at railway stations, airports, shopping centres and in city centres. And of course online, where more and more people are coming together.
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Speed
Speed measures the time taken to travel a given distance. High levels of speed are critical to Valora, because decisions at its small-scale outlets are made rapidly. Things need to be done simply, efficiently and fast.
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Impulses
In purely physical terms, impulse is determined by speed and mass. It can also describe an inner urge, yearning or sudden inspiration. Valora knows all about impulses. After all, we initiate thousands upon thousands of them every day – with our familiar offerings, and our new ones as well.